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Hiviz Marketing Case Study - VirtualizeIT

Having been in business for over 10 years, Ji Consultancy wanted to re-brand and launch a new division that reflected their market leadership in the virtualisation market.

The company name of VirtualizeIT had already been decided upon and trademarked, so hiviz-marketing were recruited to advise the management team, headed up by Julian Box, on a cohesive marketing strategy to achieve the maximum profile for the new brand within VirtualizeIT target market.

“hiviz-marketing have worked to develop the new VirtualizeIT brand by providing both strategic and tactical direction. Jane’s knowledge of the virtualisation market and her contacts have helped accelerate our new marketing plan and thus provided significant benefits to achieving our business goals”, says Julian Box, Managing Director, VirtualizeIT. He continues, “I am really pleased with the results delivered by hiviz-marketing and look forward to continuing to work with Jane in the future.”

“hiviz-marketing have worked to develop the new VirtualizeIT brand by providing both strategic and tactical direction. Jane’s knowledge of the virtualisation market and her contacts have helped accelerate our new marketing plan and thus provided significant benefits to achieving our business goals.”

Julian Box, Managing Director, Virtualize IT